Doctors News Hubb
Advertisement Banner
  • Home
  • News
  • Healthcare
  • Public Health
  • Paramedic
  • Nursing
  • Contact Us
No Result
View All Result
  • Home
  • News
  • Healthcare
  • Public Health
  • Paramedic
  • Nursing
  • Contact Us
No Result
View All Result
Doctors News Hubb
No Result
View All Result
Home Healthcare

AHIP targets drug manufacturers over prices in ad campaign

admin by admin
April 25, 2023
in Healthcare


The health insurance industry trade association AHIP launched a national advertising campaign Monday that reignites its public spat with pharmaceutical companies over the cost of prescription drugs.

“Health insurance companies are your bargaining power” begins the 30-second spot that AHIP is spending “seven figures” to air on television and social media through the end of the year, according to a news release and an association spokesperson. In the ad, AHIP urges viewers to “Reject Big Pharma’s Rx Distractions.” The industry group said it also has placed ads with Capitol Hill publications in Washington, D.C.

Drugmakers, represented by the Pharmaceutical Research and Manufacturers of America, likewise point fingers at health insurance companies and pharmacy benefit managers for driving up what patients pay for medicines. “They do play a role in restraining costs, but there’s very little evidence that the fruits of their efforts are actually translating into lower costs for consumers,” PhRMA President and CEO Stephen Ubl said at an event sponsored by The Hill newspaper in Washington last month.

Drugmakers and insurance companies are natural rivals in the marketplace and have squabbled in and out of public view for decades as pharmaceutical prices perpetually rise, along with insurance premiums and out-of-pocket expenses, and patients look for culprits to blame.

Health insurance companies rely on pharmacy benefit managers to assemble prescription drug formularies and to control costs. The three largest PBMs, which hold a collective 80% market share, are affiliated with insurers following years of consolidation: CVS Caremark and Aetna are CVS Health subsidiaries; Express Scripts is a Cigna subsidiary; and OptumRx and UnitedHealthcare are UnitedHealth Group subsidiaries. Aetna and Cigna are AHIP members but UnitedHealth Group is not.

This latest AHIP effort comes as PBMs are under escalating scrutiny from lawmakers, regulators and law enforcement agencies at the state and the federal levels. The specifics of these inquiries vary, but the core question is whether PBMs make drug pricing deals that benefit themselves rather rather than patients.

AHIP declined comment and would not provide additional information about its ad campaign, such as its budget or where and when the video spot will appear.



Source link

Advertisement Banner
Previous Post

Size Doesn’t (Always) Count, Johnny Appleseed and MomGPT – The Health Care Blog

Next Post

Reporting series exposes the perils of Connecticut’s shift to in-home elder care

Related Posts

Healthcare

The Check Up: Bobby Sepucha, InterWell Health

June 5, 2023
Healthcare

Debt ceiling deal impacts health programs, but could’ve been worse

June 4, 2023
Healthcare

Oak Street Health CEO Mike Pykosz seeks growth post-CVS Health deal

June 3, 2023
Healthcare

Hospital-at-home market to grow by 50% within 5 years: Chilmark

June 2, 2023
Healthcare

Don’t Blame Burnout – The Health Care Blog

June 2, 2023
Healthcare

Andy Roddick’s ViewFi partners with Glen Tullman’s Transcarent

June 1, 2023
Next Post

Reporting series exposes the perils of Connecticut’s shift to in-home elder care

Recommended

Nurse Fitness and Wellness Resources that Support Changing Schedules

1 month ago

Medicare 2024 hospice payment rule calls for increase

2 months ago

GPT-4 in healthcare grows with Cleveland Clinic, Baptist Health

2 weeks ago

PitchFest sign ups remain open, and freelance panels to explore

3 months ago

Ingestion of Sharp-Pointed Foreign Bodies in Children

3 months ago

© Doctors News Hubb All rights reserved.

Use of these names, logos, and brands does not imply endorsement unless specified. By using this site, you agree to the Privacy Policy and Terms & Conditions.

Navigate Site

  • Home
  • News
  • Healthcare
  • Public Health
  • Paramedic
  • Nursing
  • Contact Us

Newsletter Sign Up.

No Result
View All Result
  • Home
  • News
  • Healthcare
  • Public Health
  • Paramedic
  • Nursing
  • Contact Us

© 2022 Doctors News Hubb All rights reserved.